Drop Everything You're Doing And Read This Book Immediately

Blink, by Malcolm Gladwell. Leave the office now, or your house, go immediately to the closest bookstore and purchase this book and cancel the rest of your evening and read it before tomorrow. Why do 30% of people buy jam from a jam display with 6 flavors, and only 3% buy when there are 20 flavors to choose from? I bet you didn't know that firing a gun can cause temporary autism, or that holding a pen between your teeth makes cartoons funnier, and holding it between your lips make them less funny. Have you ever taken the Pepsi challenge with three glasses instead of two? Do you know how Cook County Hospital revolutionized heart attack diagnosis by giving doctors far less information rather than far more? This book is about rapid cognition, or "thin slicing". Why have most police departments banned high-speed chases? THIN SLICING IS INFINITELY FASCINATING... it will teach you how a "microexpression" might save your life. (Leo DiCaprio paid a MILLION BUCKS for the movie rights). Drop whatever you are doing, take a day off work, and read this book. You will never look at the world the same way again, and it might actually save your life someday - in a BLINK.